Animal Farm blog #3

Well in the movie Transformers there is a lot of product placement trying to exploit the insecurities. For example the main character Bumblebee is a bright yellow Camaro; this is playing off of the insecurity that shy people have. They may feel invisible, so they connect having a Camaro to being more popular and more visible. Another example is Ironhide who is a big GMC truck. This is exploiting people who feel weak. Because he is big and strong, they think having a GMC truck will make them big and strong. In Animal Farm the pigs use the other animals’ insecurities of feeling stupid. They tell them that their memories are incorrect and the others, not wanting to feel stupid, don’t disagree.